Kinetic Games Launches Ghost Hunts for Hearts Fundraiser
Phasmophobia players can earn exclusive in-game rewards while supporting the American Heart Association this week.
Updated on Oct. 26, 2026 in Philanthropy
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Kinetic Games has initiated its annual Ghost Hunts for Hearts fundraiser to benefit the American Heart Association. Players who watch two hours of partnered Twitch livestreams can unlock exclusive in-game content for the popular horror game Phasmophobia.
Why it matters
This partnership leverages the gaming community to support the American Heart Association and its ongoing cardiovascular health initiatives. It provides a unique intersection between digital entertainment and national charitable efforts.
The fundraiser requires participants to watch two hours of streams to qualify for in-game rewards. Last year, the community successfully raised over $100,000 for the organization.
The players
Kinetic Games
This independent game developer is the creator of the paranormal investigation game Phasmophobia.
American Heart Association
This national non-profit organization funds cardiovascular medical research and educates the public on healthy living.
The details
Players must connect their Phasmophobia profile to their Twitch account and watch streams from official Kinetic Games Partners to earn the AHA Advocate ID card and badge. A secret fundraising target also unlocks an animated foil version of the reward.
Timeline
The fundraiser runs from October 26, 2026, to November 2, 2026.
A previous event in the summer of 2025 raised $100,000.
The full 1.0 version of Phasmophobia is planned for release in the second half of 2027.
Market Landscape
The event aligns with the American Heart Association's mission to drive charitable engagement through novel digital platforms. This initiative represents a growing trend where gaming studios utilize their player bases to amplify non-profit fundraising efforts.
Players can support a national health charity while securing exclusive digital items for their Phasmophobia profiles. The event requires no financial donation from the user, relying instead on watch time to build awareness for the American Heart Association.
The takeaway
This event demonstrates how digital gaming communities can act as significant contributors to major health charities. Fans looking to maximize their impact should verify their Twitch profile connections early to ensure their viewing time contributes toward the rewards.
Further reading
Learn more about corporate giving trends in the United States Philanthropy section.
Source note: This article includes information reported by DualShockers.
Live Poll
Do you plan to watch gaming livestreams to support charity-linked in-game reward events?
