Owl AI Launches Live Video Intelligence Platform
The new Parliament tool utilizes agentic AI to track broadcast assets and automate highlight creation.
Updated on Oct. 21, 2026 in Artificial Intelligence
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Owl AI has debuted its live video intelligence platform, Parliament, which employs agentic AI to monitor real-time broadcast streams. The tool assists sports organizations with tasks like tracking sponsor screen time and generating video highlights.
Why it matters
The platform enters a beta testing phase to help the company refine its agent development based on user requirements. This technology aims to streamline production workflows for live sports broadcasting.
The Parliament platform integrates TwelveLabs for contextual processing and ElevenLabs for real-time broadcast translations. It enables users to perform conversational data analysis via the Ask Owl function.
The players
Owl AI
A technology company founded in 2025 that develops agentic AI solutions for the sports broadcasting industry.
Jay Prasad
He was appointed as the CEO of Owl AI in June 2026.
The details
By attaching a live or recorded video stream, users allow AI agents to automatically monitor specific assets and extract data. The system simplifies complex broadcast tasks by automating the creation of clips and analyzing visual content.
Timeline
Owl AI was founded in 2025.
Jay Prasad became CEO in June 2026.
Parliament launched in beta on October 21, 2026.
A full-scale commercial launch is scheduled for December 2026.
The Tech Race
The integration of agentic AI into broadcast production represents a departure from static video analysis software toward autonomous systems capable of decision-making. Owl AI positions itself against legacy manual production tools by automating tasks that previously required human oversight.
Users can leverage the platform to reduce the time required to manually scan broadcast feeds for sponsors or highlights. The usage-based pricing model means production costs will scale directly with the volume of video content processed by the agents.
The takeaway
Automated video intelligence tools are increasingly replacing manual asset tracking in professional sports broadcasting. Organizations should evaluate how these agentic capabilities can reduce their production timelines during the current beta phase.
What happens next
Parliament is scheduled to move out of its beta testing phase and into a full-scale public launch in December 2026.
Further reading
For more on how new technologies are changing digital content, visit the Artificial Intelligence section.
Source note: This article includes information reported by Sportsbusinessjournal.
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