Purina Launches New Line of Pelleted Equine Forage
The grain-free pellet line offers specialized forage options to address inconsistent hay quality.
Updated on Oct. 15, 2026 in Large Animals

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Purina Animal Nutrition has released three new pelleted forage products for horses designed to provide consistent nutrition. The lineup aims to assist owners dealing with limited pasture access or variable hay quality.
Why it matters
Horse owners often struggle to secure high-quality hay or forage due to environmental factors and seasonal changes. These new products offer a reliable alternative for maintaining a horse's dietary requirements throughout the year.
The new forage products are formulated without grain, molasses, or binders and feature technology that allows them to soften into a mash in 15 minutes. The line includes Alfalfa Gastric Support, Beet Pulp Plus, and Timothy-Teff options.
The players
Purina Animal Nutrition
This company provides animal feed and nutritional products and has 130 years of experience in the industry.
The details
Developed by PhD equine nutritionists, the pellets utilize EasySoak technology to streamline preparation for owners. The formulations incorporate specific ingredients like seaweed-derived minerals and flaxseed to support equine health needs.
Timeline
October 15, 2026: Purina announced the availability of the new forage product line.
Culture Shift
The rollout follows a broader industry move toward precision equine nutrition, focusing on specialized dietary supplements rather than traditional grazing. As owners seek to control individual animal intake more closely, these products reflect a shift away from reliance on bulk hay.
Horse owners can now source these products at participating retailers to supplement or replace forage when pasture conditions are poor. The mash-style preparation requires 15 minutes of soaking, which should be factored into daily feeding routines.
The takeaway
Maintaining consistent forage quality is essential for preventing digestive issues and ensuring balanced nutrition for horses. Owners should consult with a nutritionist to determine how these specific forage replacements fit into their existing feeding programs.
Further reading
Learn more about the latest innovations in animal care in the United States Large Animals section.
More information
View the full Purina equine forage product information for more details on ingredients and feeding guides.
Source note: This article includes information reported by The Horse.
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