EHR Hired Six Horticulture Sales Professionals

The employee-owned company added six industry veterans to expand its national sales team operations.

Updated on Oct. 14, 2026 in Gardening

Gouache-painted illustration of a terracotta pot with a small shrub on a wooden bench, evoking growth in the horticulture industry. — EHR has expanded its national sales team by hiring six horticulture industry veterans to bolster its commercial growing and plant supply services. AI Illustration. Upload story photo >

EHR, a 100% employee-owned horticultural distributor, has hired six new professionals to bolster its sales division. These additions are tasked with providing specialized expertise in commercial growing, nursery sourcing, and plant sales nationwide.

Why it matters

Expanding the sales team with experienced horticulture professionals helps the company strengthen its reach across local growing markets and improves service for commercial customers.

EHR operates as a 100% employee-owned business, with new hires bringing decades of individual experience, including one professional with 30 years in the industry. The new team members focus on specialized territories spanning Oregon, Ohio, and the Midwest.

The players

EHR

This organization is a 100% employee-owned distributor operating within the horticultural industry.

MaP Beutz

This horticulture professional joins the sales team with 20 years of industry experience.

Jim Broderick

This new hire brings 30 years of experience as a grower to the sales department.

Alisha Asleson

This professional is a recognized leader in the field and a member of the Greenhouse Product News Forty Under 40 Class of 2025.

John Thorsen

This veteran of the plant industry has 28 years of experience in brokered plant sales.

The details

The new hires include industry veterans such as Jim Broderick, with 30 years of experience, and John Thorsen, with 28 years in brokered plant sales. Alisha Asleson, another hire, was recognized as part of the Greenhouse Product News Forty Under 40 Class of 2025.

October 14, 2026: EHR announced the hiring of six new sales professionals.
2025: Alisha Asleson was named to the Greenhouse Product News Forty Under 40 class.

Culture Shift

The hiring of talent recognized by the Greenhouse Product News Forty Under 40 program highlights the industry's focus on professional development and veteran expertise. This shift reflects a broader trend of agricultural distributors prioritizing specialized knowledge to maintain competitive market standing.

Customers in states like Oregon, Georgia, Tennessee, Ohio, Minnesota, Iowa, and Wisconsin can expect direct access to these new specialists for their nursery sourcing needs. The expansion potentially streamlines plant sales and commercial growing support for local businesses in those regions.

The takeaway

Companies in the horticultural space are increasingly leveraging veteran staff to offer more personalized service to commercial growers. Readers can benefit from this trend by engaging with professional distributors who offer deep technical knowledge for their gardening or business projects.