Meta Has Launched Your Algorithm Tool for Facebook

The new feature allows users to directly describe their preferred topics for Feed and Reels content.

Updated on Oct. 13, 2026 in Internet

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Meta launched the Your Algorithm tool on Facebook, allowing users to influence their content recommendations through manual input and natural-language feedback. AI Illustration. Upload story photo >

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Meta has introduced the Your Algorithm tool on Facebook, enabling users to influence their content recommendations through natural-language prompts. The feature is accessible via the platform's three-dot menu and updates recommendations in real time based on user feedback.

Why it matters

The company aims to grant users greater agency over the content they encounter across its social platforms. By allowing direct input, Meta is changing how its recommendation engines tailor experiences to individual interests.

The new tool utilizes real-time feedback loops to process natural-language prompts provided by users. This system functions alongside Facebook's existing three-dot menu to modify preferences for specific posts.

The players

Meta

Meta is a technology conglomerate that owns and operates major social media platforms including Facebook, Instagram, and Threads.

Facebook

Facebook is a primary social networking platform maintained by Meta that serves billions of users worldwide.

Instagram

Instagram is a photo and video sharing social media service operated by Meta.

Threads

Threads is a text-based social media application developed by the team at Instagram and owned by Meta.

The details

Users can now manually describe specific subjects they wish to see within their Facebook Feed and Reels. The platform may also prompt users with follow-up questions to further refine their content preferences as they interact with the service.

Timeline

  1. Instagram launched Your Algorithm for Reels in December 2025.

  2. Instagram expanded the tool to Feed and Explore in June 2026.

  3. Meta officially launched the tool on Facebook on October 13, 2026.

The Tech Race

The introduction of Your Algorithm follows the implementation of the Dear Algo tool on Threads, signaling a company-wide effort to standardize user-controlled recommendation interfaces. This transition shifts the industry away from black-box algorithms toward more transparent, user-guided systems.

Users can expect a more personalized Feed and Reels experience by proactively defining their interests within the app. This feature reduces the need for passive interaction by giving users a direct mechanism to tune out unwanted content.

The takeaway

Users should utilize the three-dot menu regularly to ensure their content feed remains aligned with their evolving interests. Providing specific feedback through the new prompts allows for more granular control over daily digital consumption.

Further reading

For more on platform developments, visit the Internet section.

Live Poll

Do you trust social media platforms to let you control your own content feed?