Tyra Banks Announced Modelland Book Re-release
The supermodel has brought back her 2011 novel following renewed interest on social media.
Updated on Oct. 6, 2026 in Books
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Tyra Banks has officially announced the re-release of her 2011 novel Modelland, which features the character Tookie De La Crème. The decision follows viral TikTok interest and the high resale value of original copies.
Why it matters
The re-release aims to satisfy a new adult demographic that has discovered the book long after its initial publication. Banks intends for the updated version to provide deeper narrative context than the original release.
Original copies of the novel have fetched up to $800 on eBay, while the upcoming re-release will retail for $29.99. The original text took four years to write with ghostwriter Michael Salort.
The players
Tyra Banks
She is a model, television personality, and author who created the Modelland brand.
Michael Salort
He served as the ghostwriter for the original 2011 publication of the novel.
The details
The new edition of Modelland includes additional lore and narrative depth in the front and back of the book. The original 2011 story follows a 15-year-old character named Tookie De La Crème.
Timeline
The novel was first published in 2011.
A Modelland immersive attraction was announced in 2019 for Santa Monica.
The novel re-release was announced on October 6, 2026.
Industry Dynamics
This re-release reflects a growing trend where social media algorithms revive interest in forgotten intellectual property, prompting creators to capitalize on new, younger demographics. It positions the author to capture value from legacy assets that previously saw high secondary market demand.
Fans who were priced out of the $800 secondary market can now purchase the updated book for a standard retail price of $29.99. The new version provides updated lore and narrative content that was not available in the original 2011 edition.
The takeaway
The re-release highlights how digital communities can transform defunct or niche products into viable retail opportunities. Consumers should watch for official release dates to ensure they purchase the updated version rather than inflated original copies.
Further reading
For more on the literary market and author trends, visit Books.
Source note: This article includes information reported by Jezebel.
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