iHeartMedia Launched Tik Tok Radio Social Club
The new weeknight radio program features a synchronized video segment for listeners across nine station affiliates.
Updated on Oct. 6, 2026 in Pop
Live Poll
Does integrating social media content into traditional radio broadcasts improve your listening experience?
iHeartMedia has debuted the Tik Tok Radio Social Club, a new weeknight program airing from 7pm to 11pm. The show features a unique video component that streams on the Tik Tok platform at 8pm Eastern.
Why it matters
The program creates a hybrid listening experience by integrating live radio broadcasts with synchronized digital social media content. This approach aims to bridge traditional radio reach with the interactive capabilities of the Tik Tok platform.
The show serves a nationwide audience through nine CHR station affiliates with a broadcast window spanning four hours each weeknight. A specialized video component is scheduled for daily streaming at 8pm Eastern or 5pm Pacific.
The players
iHeartMedia
This global media and entertainment company operates one of the largest radio station portfolios in the United States.
Jon Comouche
He is a radio personality who also contributes to the nationally syndicated Valentine in the Morning program.
Becky Mits
She is a radio host and producer who serves as a co-host for the Jesse & Tati morning show.
Kayla Thomas
She is an evening host for the New York-based radio station WHTZ.
The details
Hosted by Jon Comouche, Becky Mits, and Kayla Thomas, the show airs on CHR affiliates in cities including Austin, Charlotte, Cleveland, Des Moines, Nashville, Oklahoma City, Portland, and Salt Lake City. Each broadcast aims to synthesize real-time audio interaction with visual social media engagement.
Timeline
The Tik Tok Radio Social Club launched on October 5, 2026.
Industry Dynamics
This program reflects a broader shift in the entertainment industry where legacy radio networks integrate with the Tik Tok platform to maintain relevance. It marks a departure from traditional audio-only broadcasting by requiring a permanent second-screen connection for the audience.
Listeners can tune into the program weeknights on any of the nine participating CHR affiliates across the country. Fans wanting to see the synchronized video segment must log in to the Tik Tok platform at 8pm Eastern.
The takeaway
This launch highlights how radio hosts are evolving into multi-platform digital content creators. Listeners should expect increased synchronization between live audio broadcasts and social media video feeds moving forward.
Further reading
Explore more trends in radio and streaming media in our Pop section.
Source note: This article includes information reported by RadioInsight.
Live Poll
Does integrating social media content into traditional radio broadcasts improve your listening experience?
