Heart Evangelista Led New York Fashion Week Media Value
The celebrity topped the rankings for media impact value during the recent Spring/Summer 2027 shows in New York City.
Updated on Sept. 30, 2026 in Fashion
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Heart Evangelista generated a record $7.6 million in media impact value during the Spring/Summer 2027 New York Fashion Week. She outperformed other high-profile attendees, including Paris Hilton and Jung Hae In, in the latest analytical report.
Why it matters
Measuring media impact value helps fashion houses and stakeholders understand the commercial influence of celebrities in the modern digital landscape. This ranking underscores how specific public figures drive brand awareness and digital engagement during major industry events.
Launchmetrics reported that Heart Evangelista led the field with $7.6 million in media impact value during New York Fashion Week. Paris Hilton followed with $2.5 million, while Jung Hae In reached $2.3 million.
The players
Heart Evangelista
She is a prominent celebrity and influencer who captured the highest media impact value at New York Fashion Week.
Paris Hilton
She is a well-known media personality and socialite who ranked among the top influencers by media impact value.
Jung Hae In
He is a notable actor who was identified as a top-tier performer in media impact value during the event.
Launchmetrics
This organization is an industry analytics firm that publishes data regarding the media impact value of fashion events.
The details
The data reflects the total media impact value captured throughout the Spring/Summer 2027 event held in New York City. Following her appearance in New York, Evangelista continued her fashion circuit attendance by traveling to Milan for further runway shows.
Timeline
New York Fashion Week Spring/Summer 2027 took place throughout September 2026.
Industry Dynamics
The valuation follows the established standardization of celebrity influence metrics defined by the Launchmetrics Media Impact Value methodology. This data reflects the ongoing shift in how brands prioritize digital reach over traditional attendance metrics.
Fans can track the influence of their favorite celebrities by observing which stars attend global shows in cities like Milan and Paris. This data highlights the specific digital platforms and engagement strategies that dictate which personalities appear at future high-profile runway events.
The takeaway
The dominance of specific influencers in media value suggests that brands are increasingly leveraging these individuals to maximize digital visibility during Fashion Week. Audience members should expect to see these top-ranked influencers continue to anchor major promotional campaigns throughout the fashion calendar.
Further reading
Discover more insights into the industry in the Fashion section.
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