Ram Will Revive Ramcharger SUV for 2028 Model Year
The full-size SUV will return to the lineup in 2028, built on the Ram 1500 truck platform.
Updated on Sept. 29, 2026 in Trucks
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Ram confirmed it will revive the Ramcharger nameplate for a three-row full-size SUV arriving in 2028. The vehicle will be manufactured at the Warren Truck Assembly plant in Michigan.
Why it matters
Ram intends to provide a performance-first alternative in the full-size SUV segment, specifically targeting truck loyalists. The new model marks the return of a historic nameplate that ceased production in 1993.
The SRT performance variant features a supercharged 6.2-liter V8 engine producing 777 horsepower and 680 lb-ft of torque. Base models are expected to start at $60,000 using a 395-horsepower 5.7-liter Hemi engine.
The players
Ram
Ram is an American brand of light to mid-weight commercial and passenger trucks and vans that currently operates as a division of Stellantis.
Stellantis
Stellantis is a multinational automotive manufacturing corporation formed from the merger of Fiat Chrysler Automobiles and the PSA Group.
The details
The upcoming SUV utilizes a body-on-frame architecture shared with the Ram 1500 and Jeep Grand Wagoneer. It will feature an independent rear suspension, with higher trims offering an optional air suspension system.
Timeline
1993: The original Ramcharger production run ended.
late 2025: The revival of the Ramcharger nameplate was first announced.
2028: The new Ramcharger SUV is scheduled to arrive on the market.
Roadmap
The Ramcharger returns to a competitive full-size SUV market by leveraging the modularity of the Ram 1500 platform. This strategic move allows the automaker to expand its footprint against established rivals while utilizing existing manufacturing investments.
Buyers can anticipate a $60,000 starting price point for base models, positioning the vehicle against current premium SUV offerings. The availability of diverse engine options allows consumers to choose between utility and high-performance SRT specifications.
The takeaway
The revival of the Ramcharger signals a renewed focus on performance-oriented utility vehicles within the full-size segment. Prospective buyers should monitor upcoming announcements regarding specific trim-level feature sets and official fuel economy ratings.
Further reading
For additional context on the latest developments in the industry, explore our Trucks section.
Source note: This article includes information reported by HotCars.
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