YouTube TV Ranked Highest in 2026 Satisfaction Study

YouTube TV secured the top spot in the J.D. Power study for the fourth consecutive year.

Updated on Sept. 27, 2026 in Television

Isometric editorial illustration featuring a tall, clean monolithic block representing television service satisfaction, set against a muted blue and cream background. — YouTube TV earned the top position in the 2026 J.D. Power U.S. Television Service Provider Satisfaction Study with a score of 643. AI Illustration. Upload story photo >

Live Poll

Are you satisfied with the quality and value provided by your current live TV streaming service?

YouTube TV earned first place in the 2026 J.D. Power U.S. Television Service Provider Satisfaction Study. The platform achieved a score of 643 points, surpassing the industry average of 627.

Why it matters

The study highlights how streaming services and traditional providers compare in areas such as value, service quality, and ease of doing business. These metrics provide insight into how well major platforms meet the expectations of modern viewers.

YouTube TV scored 643 points, outperforming Sling TV at 625, Hulu at 622, DirecTV at 593, and Fubo at 585. These results were derived from feedback provided by 33,137 subscribers.

The players

YouTube TV

This is a subscription streaming television service that offers live TV from major broadcast and cable networks.

J.D. Power

This is a global data analytics and consumer intelligence company that produces industry satisfaction reports.

Sling TV

This is an over-the-top internet television service owned by Dish Network.

Hulu

This is a subscription video-on-demand service that offers a vast library of films and television series.

DirecTV

This is a multi-channel video programming distributor that provides satellite and streaming services.

The details

The J.D. Power study measured providers based on value, service quality, trust, ease of doing business, and problem resolution. Data was collected over a twelve-month period to determine rankings across the television service landscape.

The survey data was collected between August 2025 and July 2026.
The U.S. Television Service Provider Satisfaction Study was released in 2026.

Industry Dynamics

The results of the 2026 study follow the competitive trends seen in the J.D. Power 2025 U.S. Television Service Provider Satisfaction Study. This victory for YouTube TV marks a continuation of its dominance in a shifting television market.

High satisfaction scores often correlate with better customer service and stable pricing models for current subscribers. Consumers evaluating their options can use these rankings to determine which providers offer the best value and problem resolution support.

The takeaway

The sustained top ranking of YouTube TV suggests that consumers increasingly prioritize value and ease of business in their streaming choices. Viewers may consider these satisfaction metrics when deciding between competing services to ensure they receive a reliable viewing experience.