Omatic Released New Integration for Kindsight CRM

The platform now connects Omatic Cloud with Kindsight Ascend to automate nonprofit donor data management.

Updated on Sept. 24, 2026 in Philanthropy

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Omatic has launched a new integration between its data management cloud and Kindsight's Ascend CRM, designed to automate donor data transfers for nonprofits. AI Illustration. Upload story photo >

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Omatic has launched a new integration between its Omatic Cloud data management platform and Kindsight's Ascend CRM. This software update enables nonprofits to automatically transfer gift, pledge, and donor information into the Salesforce-based system.

Why it matters

Many nonprofits currently manage fragmented data across various email marketing and online giving tools, which hinders reporting and donor engagement. This integration aims to resolve those inefficiencies by removing the need for manual data entry and spreadsheet formatting.

Kindsight currently supports over 4,500 organizations worldwide using its CRM technology. The development comes as Omatic builds on more than 20 years of experience in the software industry.

The players

Omatic

Headquartered in Mt. Pleasant, South Carolina, this software firm has operated for more than 20 years as a specialist in data management.

Kindsight

This company provides a fundraising CRM built on the Salesforce platform that is utilized by thousands of nonprofit organizations globally.

The details

The integration allows Omatic Cloud to map and transform data from diverse external sources before feeding it directly into the Ascend CRM. By streamlining this workflow, organizations can move away from time-consuming manual processing.

Timeline

  1. September 24, 2026: Omatic announced the new software integration.

Market Landscape

This integration reflects the broader industry trend of consolidating nonprofit donor data management to improve organizational efficiency. By linking Omatic Cloud to Salesforce-based systems, the move positions these tools to compete for market share against other all-in-one fundraising platforms.

Nonprofit administrators and fundraising teams can expect reduced time spent on manual data entry and formatting for their donor databases. This change allows staff to shift their attention away from administrative tasks and toward direct donor relationship management.

The takeaway

Automating data transfers between specialized nonprofit tools and CRMs is essential for organizations looking to scale their fundraising efforts effectively. Leaders should prioritize integrated tech stacks to ensure their teams remain focused on mission-driven goals rather than data maintenance.

Further reading

Learn more about the latest innovations in nonprofit technology and resource management at our Philanthropy section.

Source note: This article includes information reported by The Manila times.

Live Poll

Should nonprofit organizations prioritize automated data integration to improve their fundraising effectiveness?