Stage Directors Union Appointed Sarah Suraiya Saifi
The labor union has hired Saifi to lead its strategic communications and media relations efforts.
Updated on Sept. 23, 2026 in People
The Stage Directors and Choreographers Society has created a new role and appointed Sarah Suraiya Saifi as Associate Director of Communications. She will oversee the union's external media relations and communication strategies across various channels.
Why it matters
This strategic hire strengthens the leadership team of the union, which advocates for the professional interests and rights of thousands of working directors and choreographers across the country.
The Stage Directors and Choreographers Society represents more than 4,000 professional directors and choreographers. Saifi brings over a decade of industry experience to this newly established position.
The players
Sarah Suraiya Saifi
She is the newly appointed Associate Director of Communications who previously led the 58th season of the Yale Cabaret.
Stage Directors and Choreographers Society
This national labor union represents more than 4,000 professional directors and choreographers working in the United States.
The details
Saifi is tasked with advancing the organization's media presence and managing outreach across earned, shared, and paid channels. Her background includes founding Drama Queen Productions and managing the 58th season of the Yale Cabaret.
Timeline
Sarah Suraiya Saifi founded Drama Queen Productions in 2014.
The appointment was officially announced on September 22, 2026.
Market Landscape
This appointment reflects a broader trend of creative labor unions prioritizing dedicated staff to navigate complex media environments and strengthen member advocacy. By formalizing this new role, the organization is positioning itself to better manage its public narrative in an increasingly digital industry.
Union members can expect a more robust and active communications strategy regarding the organization's professional advocacy and public outreach. This change aims to elevate the visibility of the union's work across professional platforms.
The takeaway
The move signals a heightened focus on media relations that could influence how the public and other industry entities perceive the union's collective bargaining goals. Strengthening these channels is a common strategy for labor organizations looking to build leverage in high-stakes industries.
Further reading
Learn more about the latest leadership changes and industry trends in the People section.
Source note: This article includes information reported by Broadway World.
