Hasbro Released New Marvel Legends Spider-Man Figure

The exclusive Spider-Man: No Way Home collectible launched for pre-order at Target.

Updated on Sept. 23, 2026 in Action/Adventure

Bold vector editorial illustration of a stylized, articulated superhero action figure in a vibrant red and blue costume.
Hasbro launched a new Marvel Legends Spider-Man figure, modeled after the 'Final Swing' suit, which is now available for pre-order at Target. AI Illustration. Upload story photo >

Live Poll

Do you prefer when retailers offer exclusive collectible products?

Hasbro has introduced a new Marvel Legends action figure modeled after the Final Swing suit from Spider-Man: No Way Home. Target has officially opened online pre-orders for the exclusive collectible.

Why it matters

The release gives fans a updated, film-accurate representation of the character's costume from the movie. It represents the latest addition to the long-running Marvel Legends line of character figures.

The figure is priced at $27.99 and is a Target exclusive. This release arrives as part of an 80-year history of Marvel entertainment.

The players

Hasbro

Hasbro is a global toy and game company that manages the Marvel Legends line of action figures.

Target

Target is a major American big-box retailer that serves as the exclusive seller for this collectible.

The details

This iteration of the Marvel Legends figure features a brighter deco design compared to previous versions and includes a half-masked head sculpt. Buyers also receive two pairs of interchangeable hands to customize the display of the figure.

Timeline

  1. Pre-orders for the figure began online on September 23, 2026.

  2. The figure is currently scheduled for an October 2026 release.

Industry Dynamics

This release follows the production standards and branding consistency established by the Marvel Legends action figure line. It reflects the ongoing industry strategy of using exclusive retail partnerships to drive collector engagement.

Fans can secure the figure by placing an order through the Target website while supplies last. The item is exclusive to this retailer and will not be available through other standard toy outlets.

The takeaway

Collectors should prioritize early pre-orders given the exclusive nature of this retail agreement. Ensuring your order is placed now helps avoid potential aftermarket price inflation once the figure officially launches.

What happens next

The action figure is officially scheduled for release in October 2026.

Further reading

Discover more about the latest collectibles in our Action/Adventure section.

Source note: This article includes information reported by Bleeding Cool.

Live Poll

Do you prefer when retailers offer exclusive collectible products?