National Pediatric Cancer Foundation Launched Pizza Campaign
The Pizza for Good campaign invites pizzerias across the country to donate proceeds toward childhood cancer research.
Updated on Sept. 22, 2026 in Philanthropy
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The National Pediatric Cancer Foundation has introduced the Pizza for Good campaign to raise essential funds for childhood cancer research. Participating restaurants are committing to donate a portion of sales and enabling customer round-up options throughout the initiative.
Why it matters
This initiative aims to accelerate research efforts dedicated to eliminating childhood cancer by leveraging the reach of the restaurant industry. By integrating charitable contributions into routine dining, the campaign seeks to provide a sustainable funding stream for critical medical advancements.
Participating restaurants donate a minimum of $0.43 per select pizza order, a figure reflecting the daily national diagnosis rate of 43 children. Nevada Pizza Kitchen is currently participating with seven locations involved in the round-up campaign.
The players
National Pediatric Cancer Foundation
This is a non-profit organization dedicated to funding and supporting research to eliminate childhood cancer.
Nevada Pizza Kitchen
This is a regional restaurant operator currently participating in the national campaign across its seven locations.
The details
Pizzerias across the country are participating by contributing a portion of specific pizza sales and offering patrons the opportunity to round up their total at the checkout counter. The campaign plans to scale its operations significantly, with projections to include thousands of participating locations in future years.
Timeline
The Pizza for Good campaign runs throughout September 2026.
Market Landscape
This campaign reflects a growing trend of integrating micro-donations directly into point-of-sale systems within the restaurant industry. It positions the National Pediatric Cancer Foundation to capture broader community support by partnering with popular dining establishments nationwide.
Customers at participating restaurants can support research by opting to round up their bill or ordering specific menu items. These small additions to a dining bill provide a direct, convenient way for shoppers to contribute to a national health cause during their regular meals.
The takeaway
Participating in local round-up campaigns provides an accessible entry point for consumers to impact national medical research directly. Small, consistent donations from frequent purchases can aggregate into significant resources for organizations tackling childhood illness.
Further reading
Learn more about the latest charitable initiatives and non-profit trends in the United States Philanthropy section.
More information
For more details on how to get involved or to view a list of participating restaurants, visit the campaign information and participating locations.
Source note: This article includes information reported by KSNV.
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Do you believe retail charity campaigns are an effective way to support pediatric cancer research?
