Nike Will Release LeBron 24 Chosen 1 Sneakers
The new signature footwear from Nike will arrive in stores on December 1.
Updated on Sept. 21, 2026 in Basketball
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Nike will release the LeBron 24 Chosen 1's sneaker on December 1. The design pays homage to the 2002 Sports Illustrated cover that featured LeBron James.
Why it matters
The Chosen 1's name references the iconic 2002 Sports Illustrated cover headline that helped define the early career of LeBron James. This release continues the long-standing signature partnership between the athlete and the sportswear brand.
The adult LeBron 24 Chosen 1's carry a $200 price tag with style code IO8201-700, while the $165 grade school version uses style code IQ2368-700. LeBron James has secured 4 NBA championships throughout his career.
The players
LeBron James
LeBron James is an professional basketball player who currently plays for the Philadelphia 76ers.
Nike
Nike is a multinational corporation that designs, develops, and sells athletic footwear, apparel, and accessories.
The details
The sneakers feature a colorway of tour yellow combined with midnight navy and metallic gold accents. LeBron James has already promoted the footwear by wearing the pair during a recent workout session.
Timeline
December 1, 2026: The sneakers release to the public.
Season Trajectory
The release of the LeBron 24 Chosen 1's aligns with the ongoing signature shoe cycle that defines much of the modern NBA merchandise market. This product launch marks a departure from standard seasonal updates by explicitly invoking the 2002 Sports Illustrated cover as its primary marketing theme.
Consumers looking to purchase the footwear should prepare for the $200 price point for adult sizes and $165 for grade school versions on release day. The limited nature of signature sneaker drops often impacts secondary market availability for collectors and fans.
The takeaway
Nike continues to leverage the deep historical branding associated with its longest-tenured athletes to drive consumer interest. Prospective buyers should confirm their specific sizing needs early to navigate the anticipated demand for the new colorway.
Further reading
For more on professional players and their gear, visit Basketball.
Source note: This article includes information reported by HotNewHipHop.
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