Costco Has Discontinued Pepsi Prebiotic Cola

The warehouse retailer has stopped carrying the functional soda, citing a change in product availability.

Updated on Sept. 20, 2026 in Consumer Goods

Isometric editorial illustration of an empty warehouse storage rack, representing a recent inventory discontinuation. — Costco has removed Pepsi Prebiotic Cola from its warehouses across the United States, citing shifts in product inventory availability. AI Illustration. Upload story photo >

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Costco has discontinued Pepsi Prebiotic Cola in its warehouses across the United States. The item is currently listed as out of stock on the company website.

Why it matters

The removal signals a shift in inventory for functional beverages, which currently represent a small niche in the broader soft drink market.

Pepsi Prebiotic Cola contains 30 calories, 5g of sugar, and 3g of prebiotic fiber per 12-ounce can. These functional sodas make up only 2% of the $42.4 billion U.S. soft drink market.

The players

Costco

Costco is a multinational warehouse club corporation that operates a chain of membership-only retail stores.

Pepsi

Pepsi is a major global food and beverage company that produces and distributes carbonated soft drinks and snack products.

Coca-Cola

Coca-Cola is a leading global beverage corporation known for its soft drink brands and expanding functional beverage portfolio.

The details

Customers can identify the discontinuation through the presence of an asterisk symbol on product shelf tags at Costco locations. The change was confirmed by shoppers using social media, and the Pepsi Product Locator currently excludes Costco as a retailer for its prebiotic flavors.

September 20, 2026: Article published regarding the discontinuation of the product at Costco.
Feb. 2025: Coca-Cola launched its own functional beverage line known as the Simply Pop line.

Market Landscape

The move reflects the challenging competitive environment for functional sodas, which currently hold a 2% market share within the $42.4 billion U.S. soft drink industry. As beverage giants compete for shelf space, this removal underscores the difficulty of maintaining presence in bulk-retail warehouses.

Shoppers who rely on the prebiotic soda will need to source the product from other retailers, as it is no longer listed in the store's inventory. Consumers should keep an eye on shelf tags for the asterisk symbol to avoid purchasing items marked for removal.

The takeaway

Retailers often use specific tagging symbols like asterisks to manage their inventory cycles and clear out underperforming SKUs. While the product may return in the future, consumers should verify stock levels via the product locator before traveling to specific warehouse locations.