xAmplify to Appoint Tom Scicluna as CEO in 2027

The Australian technology firm announces a leadership transition effective January 2027 to support national expansion.

Updated on Oct. 28, 2026 in People

xAmplify to Appoint Tom Scicluna as CEO in 2027

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xAmplify will promote current Chief Revenue Officer Tom Scicluna to chief executive officer starting in January 2027. This transition follows a restructuring of executive roles designed to support the company's national growth strategy.

Why it matters

The leadership changes are intended to drive the Digital One strategy, which aims to integrate the firm's various technology and transformation activities. This restructure specifically separates the management of customer partnerships from ongoing new business development.

The company employs more than 250 staff members across five locations, with incoming CEO Tom Scicluna bringing six years of tenure to the role. These appointments support a larger operational footprint as the firm expands its reach across Australia.

The players

Tom Scicluna

The incoming chief executive officer who has served at the company for six years and currently functions as the chief revenue officer.

Wayne Gowland

The current chief executive officer who will shift into the role of executive chairman during the upcoming leadership transition.

xAmplify

An Australian technology firm that has previously acquired businesses including Accelerate IT Solutions, CTO Group, and Green Cloud Consulting.

Brendan Leonard

The incoming chief customer officer who is part of the reshaped executive leadership team.

Michael Percival

The incoming chief revenue officer tasked with managing new business activity under the company's updated strategy.

The details

Under the new structure, current CEO Wayne Gowland will transition into the role of executive chairman. Additionally, Brendan Leonard will assume the position of chief customer officer, while Michael Percival is set to become the chief revenue officer.

Timeline

  1. The leadership transition period will take place throughout 2026.

  2. New executive appointments officially take effect in January 2027.

Market Landscape

These appointments follow xAmplify's acquisitions of firms like CTO Group and Green Cloud Consulting, signalling a push for greater industry consolidation. The executive changes mirror broader trends in the Australian technology sector, where firms are reorganising to integrate diverse service offerings.

For customers and business partners, these leadership changes represent a shift in how service delivery and new business acquisitions will be managed. Clients can expect continued integration of technology services as the company implements its national expansion plan.

The takeaway

Companies undergoing rapid expansion often restructure leadership to balance ongoing customer relations with new growth initiatives. Stakeholders should watch how these executive realignments influence the firm's service integration over the coming year.

Further reading

Learn more about the latest leadership developments in the People section.

Source note: This article includes information reported by eCommerceNews Australia.

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