H.E.R Code Launches Oral-Melt Prenatal Supplement
The Australian start-up introduces a powder-based supplement to assist pregnant women with nutrient intake.
Updated on Oct. 20, 2026 in Pregnancy

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In August 2026, Australian start-up H.E.R Code launched a new prenatal and postnatal oral-melt powder supplement. This product aims to provide a more accessible option for women who experience nausea or tablet aversions during pregnancy.
Why it matters
Many pregnant women report difficulty adhering to traditional pill-based regimens due to gag reflexes or sensory aversions. This new format offers an alternative to ensure consistent intake of essential prenatal vitamins.
The product underwent six rounds of research and development to finalise its formulation. It features micronized and microencapsulated ferric pyrophosphate alongside a combination of folic acid and levomefolate.
The players
Dianne Ly
Dianne Ly is a co-founder of the Australian start-up H.E.R Code.
Jessica Simonis
Jessica Simonis is a co-founder of the Australian start-up H.E.R Code.
The details
The oral-melt powder uses encapsulation technology to mask the sensory characteristics of iron, addressing common issues like metallic tastes or strong smells. Founders Dianne Ly and Jessica Simonis developed the product by balancing nutrition, chemistry, and manufacturing requirements to ensure it meets the needs of users struggling with traditional tablets.
Timeline
August 2026 saw the official launch of the H.E.R Code Prenatal + Postnatal product.
Culture Shift
This supplement launch responds to the high rate of non-compliance with oral prenatal vitamin regimens among pregnant women, marking a move toward format innovation in the maternal health sector. It represents a shift away from traditional pharmaceutical delivery systems in favour of consumer-centric designs that accommodate common pregnancy-related sensitivities.
For pregnant women in Australia who struggle with traditional tablets, this product may offer a viable alternative to help maintain necessary vitamin levels. Users should consult their healthcare provider before switching their current prenatal routine to this new powder formulation.
The takeaway
Innovation in supplement delivery can significantly improve adherence for those with specific health-related sensitivities. Selecting a prenatal vitamin that aligns with your personal comfort ensures more consistent daily nutrition.
Further reading
For more information on current trends in maternal health and supplements, visit the Pregnancy section.
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Do you prefer alternative delivery formats over traditional tablets for taking your daily health supplements?









