Ecovia Names 2026 Sustainable Beauty Award Winners

Gold and Silver distinctions across six categories honored brands for sustainable beauty products, ingredients, packaging and sourcing.

Updated on Nov. 9, 2026 in Beauty

Ecovia Names 2026 Sustainable Beauty Award Winners

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Ecovia Intelligence announced the winners of its 2026 Sustainable Beauty Awards in Paris on 27 October, presenting Gold and Silver distinctions across six categories. Winners included Wella, Kensing, Guerlain, Unilever and the Estonian start-up ÄIO.

Why it matters

The awards spotlight innovations in sustainable beauty, from natural-origin hair colour to recycled and refillable packaging. They signal growing industry attention to ingredient sourcing and packaging waste in cosmetics.

Wella's Supernatural Color contains over 90% natural-origin ingredients, and Unilever's TRESemmé bottles are made from 100% post-consumer recycled plastic. Ecovia did not publish the number of entries or the judging criteria weighting in the source material.

The players

Ecovia Intelligence

Ecovia Intelligence is a sustainability-focused research and consulting firm that organises the Sustainable Beauty Awards and tracks eco-conscious trends in the cosmetics industry.

Wella

Wella is a global hair care and colour brand owned by Coty and known for professional salon products.

Guerlain

Guerlain is a French luxury perfume and skincare house founded in 1828 and part of LVMH.

Unilever

Unilever is a multinational consumer goods company whose beauty portfolio includes the TRESemmé hair care brand.

The details

Wella won Gold in the New Sustainable Product category for Supernatural Color, while Kensing won Gold for its Regenyl ingredient, a 100% upcycled glycolipid biosurfactant. Guerlain took Gold for refillable Orchidée Impériale packaging with 90% cellulose refill material, Unilever earned Silver for recycled TRESemmé bottles, and the awards reception ran alongside the European Sustainable Cosmetics Summit on 27-28 October.

Timeline

  1. 27 October 2026: Winners announced at the Sustainable Beauty Awards in Paris.

  2. 27-28 October 2026: European Sustainable Cosmetics Summit held in Paris.

Industry Shift

The winning packaging innovations, including recycled-plastic bottles and refillable cellulose packaging, track the direction of the EU Packaging and Packaging Waste Regulation, which pushes brands toward recycled content and reuse. The awards suggest beauty brands are moving these requirements from compliance into product design.

Shoppers looking for lower-waste products can check packaging for recycled content or refill options, such as refillable skincare systems and recycled-plastic hair care bottles. Ingredient claims like natural-origin percentages can help compare products on sustainability.

The takeaway

Look for refillable packaging and recycled-content labels when choosing beauty products, since these features are increasingly recognized by industry awards. Checking ingredient sourcing claims can also help you compare options that align with your sustainability priorities.

Further reading

Explore more Beauty coverage for context on how eco-friendly formulas and packaging are reshaping cosmetics.

Source note: This article includes information reported by Premium Beauty News.

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Do you trust beauty brands' sustainability claims on their products?