Reality Dating Show Stars Score High on Narcissism
A new study finds contestants on dating programmes show higher grandiose narcissism and lower attachment anxiety than the general population.
Updated on Nov. 6, 2026 in Romance

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Researchers analyzing contestants on dating programmes found that grandiose narcissism significantly predicted participation, while lower attachment anxiety was also associated with appearing on such shows. The study was published in the journal Psychology of Popular Media.
Why it matters
The findings suggest reduced fear of rejection may help explain why some people are willing to pursue relationships in front of millions of viewers. Researchers also said narcissistic traits may encourage pursuit of fame, attention and public recognition through television.
Participants were compared against the general population on grandiose narcissism and attachment anxiety, with qualitative questions about motives. Most participants reported prioritizing adventure, fun and social media visibility over romantic motives.
The players
University of Salzburg
A public university in Austria whose researchers conducted the study on dating-show contestants.
The details
Researchers analyzed the personalities of contestants on dating programmes, including Ex on the Beach, Love Island and Too Hot to Handle, and compared them with the general population. Contestants were also found to be generally more confident in social situations and less concerned about how others might judge them.
Timeline
2015: A prior study linking moon-landing doubt to narcissism was published, providing earlier research context.
Culture Shift
The study extends earlier personality research linking narcissistic traits to behaviour patterns, including a 2015 study connecting moon-landing doubt to narcissism. It reflects a broader interest in why people seek visibility on reality television.
For viewers considering appearing on dating programmes, the findings highlight that participants often prioritize visibility and fun over romance. Those watching can better understand that contestants may be more confident and less worried about judgment than typical people.
The takeaway
Viewers should recognize that dating-show contestants may be driven more by visibility and social confidence than by romantic goals alone. Understanding these motives can help readers interpret reality romance with a more critical eye.
Further reading
Explore more on Romance to see how dating culture and attraction are shaped by personality.
Source note: This article includes information reported by Mail Online.
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