ANDYs Name Asia Jury for Regional Competition

Katrina Alvarez-Jarratt and Rachael Ford-Davies join 13 jurors reviewing entries for The International ANDY Awards' Asia region.

Updated on Nov. 3, 2026 in Advertising

ANDYs Name Asia Jury for Regional Competition

The International ANDY Awards has named Katrina Alvarez-Jarratt and Rachael Ford-Davies to its Asia Jury for the Regional Competition. The jury is led by Thasorn 'Pete' Boonyanate, Chief Creative Officer at Ogilvy Thailand, and entry to the Regional Competition is free.

Why it matters

The ANDYs introduced Regional Competitions to lower the cost barrier for agencies and break down entry costs, which the awards say are under scrutiny this year. Agencies submit work to their region's jury before advancing to the global stage.

The Asia Regional Competition jury has 13 members, including its chair, and entry carries no fee. Entry to the Regional Competition is not required to enter the global competition, which remains open to all agencies.

The players

The International ANDY Awards

The ANDYs is an international advertising awards program that runs both regional and global competitions for agencies.

Thasorn 'Pete' Boonyanate

Thasorn 'Pete' Boonyanate is Chief Creative Officer at Ogilvy Thailand and leads the Asia Jury for the Regional Competition.

The details

Katrina Alvarez-Jarratt, Executive Creative Director at Le Truc, and Rachael Ford-Davies, Managing Partner and Producer at Collider, are both based in Australia. The Asia Jury is chaired by Thasorn 'Pete' Boonyanate of Ogilvy Thailand.

Timeline

  1. December 1, 2026: Regional Competition entry deadline.

  2. February 2, 2027: Global Early Deadline.

  3. March 9, 2027: Global Final Deadline.

  4. April 2027: Global judging.

  5. May 2027: Winners celebration.

Market Landscape

The ANDYs introduced Regional Competitions to break down cost as one of the biggest barriers in the industry. The Asia jury naming shows that structure now operating with named regional leadership.

Agencies can enter the Regional Competition without paying a fee before the December 1, 2026 deadline. Entry is not required to compete globally, so agencies can still enter the global competition directly.

The takeaway

Free regional entry lowers the cost of entering awards, so agencies that have held back on budget grounds now have a no-cost route to the global stage.

What happens next

Regional Competition entries close December 1, 2026, with the Global Early Deadline on February 2, 2027 and the Global Final Deadline on March 9, 2027, followed by global judging in April 2027 and a winners celebration in May 2027.

Further reading

For more on how agencies approach awards entries, see Advertising.