UAE Delegation Visits Pinkfong Seoul HQ
A high-level UAE delegation toured The Pinkfong Company's Seoul headquarters to discuss an exhibition and Arabic-language content.
Updated on Nov. 2, 2026 in Middle East
A high-level UAE delegation led by Sheikha Latifa bint Mohammed bin Rashid Al Maktoum visited The Pinkfong Company's Seoul headquarters on Oct. 29. The two sides discussed bringing a Baby Shark AI immersive exhibition to Dubai.
Why it matters
The talks point to closer cultural and creative ties between the UAE and South Korea's content industry. Co-producing Arabic-language content with local studios could expand access to children's media across the region.
The company cited 13 billion cumulative YouTube views across the Middle East and North Africa, a figure it reported itself rather than an independently verified count. Its planned Dubai presence was linked to Global Village, which the company said draws more than 10 million visitors annually, though no exhibition opening date was given.
The players
The Pinkfong Company
A South Korean children's entertainment company best known for the Baby Shark franchise, which develops animated content and educational media for young audiences worldwide.
Sheikha Latifa bint Mohammed bin Rashid Al Maktoum
A member of the Dubai ruling family who led the UAE delegation to the Seoul visit.
Mariam Al Hammadi
A UAE Minister of State who accompanied the delegation to Seoul.
Knowledge and Human Development Authority
A UAE government authority responsible for education and human development policy, represented on the delegation by its director general, Aisha Miran.
The details
The delegation included Minister of State Mariam Al Hammadi and Aisha Miran, director general of the Knowledge and Human Development Authority. The company introduced its intellectual property strategy and multilingual localization know-how, and it highlighted a 3,000-drone show at Global Village and an experiential space at Mall of the Emirates.
Timeline
- Oct. 29, 2026: UAE delegation visits The Pinkfong Company's Seoul headquarters.
Travel Outlook
The Dubai exhibition idea reflects the Gulf's push to attract family tourism and experiential attractions alongside Global Village's established draw. Such immersive children's offerings fit a broader pattern of Middle East destinations pairing large public events with family-oriented entertainment.
Visitors to Dubai interested in family attractions should watch for announcements about the Baby Shark AI exhibition, since no dates or venue were confirmed in the reporting. Travelers planning a Global Village visit can check its official schedule for current events before booking.
The takeaway
Cultural and entertainment partnerships are becoming a way for Gulf destinations to diversify family tourism. Travelers should monitor official announcements before planning around new attractions.
Further reading
Explore more about Middle East travel and the destinations shaping the region's tourism scene.
