Dazn Secures Option for 2029 Club World Cup
The streamer holds exclusive global rights for the next men's tournament, following its $1bn payment for the 2025 edition.
Updated on Nov. 2, 2026 in Soccer
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Dazn has secured an exclusive option for global streaming rights to the 2029 men's Club World Cup. The deal follows the streaming service's $1bn payment for global rights to the inaugural 2025 tournament.
Why it matters
Dazn's surprise late bid for the 2025 tournament came after many linear broadcasters and other streamers declined to bid, and its position now shapes how the next edition is distributed. Fifa's planning for 2029 remains open, with no decisions yet on venues, format or size.
Dazn paid $1bn for global rights to the 2025 tournament, won by Chelsea, which received about $114m (£85m) from a $1bn total prize fund. Dazn's operating losses grew from $772.9m to $939.8m over the previous 12 months, while the company reports more than 300 million subscribers.
The players
Dazn
Dazn is a global sports streaming service with more than 300 million subscribers, which won the streaming rights to the 2025 tournament and now holds the option for 2029.
Fifa
Fifa is the international governing body of football, which organizes the Club World Cup and is planning the 2029 edition amid delays in its commercial arrangements.
European Football Clubs (EFC)
European Football Clubs is a group of European clubs that wrote to Fifa to express disappointment over delays in paying $250m in solidarity money owed from 2025.
The details
Apple TV withdrew from talks with Fifa over a global streaming deal for 2025 due to a valuation disagreement, leaving Dazn as the winning bidder. The option for 2029 gives Dazn the first claim on global streaming rights for the next men's edition, while the broader commercial structure of the competition remains under discussion.
Timeline
2025: Dazn paid $1bn for global rights to the first expanded Club World Cup.
March 2026: Fifa presidential election, which may delay joint venture decisions.
2029: Next men's Club World Cup, covered by Dazn's streaming option.
Season Trajectory
Club World Cup progress has been affected by the fallout from Gianni Infantino's aborted World Cup sell-off proposal. Fifa's presidential election in March 2026 may put the proposed joint venture on hold, and Morocco is seen as the favourite to host 2029 if Infantino is re-elected.
Dazn subscribers will have a claim on watching the 2029 men's Club World Cup, since its option covers global streaming rights for that tournament. Fans without a Dazn subscription should expect the rights to remain with the service for that edition, though broadcast details have not been set.
The takeaway
The Club World Cup's commercial future depends on resolving disputes over payments and governance before 2029 planning can advance. Readers following the tournament should watch how the March 2026 Fifa election shapes those decisions.
What happens next
Fifa's presidential election in March 2026 may influence whether the proposed joint venture with European clubs moves forward, and planning decisions for 2029 depend on that outcome.
Further reading
For broader coverage of the competition's structure and governance, see Soccer.
Source note: This article includes information reported by The Guardian.
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