Monatea Expands Rooibos Drink Line Globally
The South African brand is launching its cold-brewed rooibos drinks in new international markets including Canada and the Netherlands.
Updated on Oct. 29, 2026 in Tea
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Monatea is expanding the retail availability of its cold-brewed rooibos beverages into the Netherlands, Botswana, and Canada. The brand aims to offer a natural alternative to conventional soft drinks using indigenous botanicals and fruit.
Why it matters
By providing options that align with international health guidelines on sugar intake, the company seeks to challenge traditional carbonated beverage dominance. The brand pairs its rooibos base with various fruit and botanical ingredients to create diverse flavor profiles.
The low-sugar beverage range contains 37 calories per 300ml can. Products are certified organic, Halaal, and Kosher, and utilize recyclable aluminium packaging.
The players
Monatea
A beverage company that manufactures sparkling cold-brewed rooibos drinks using indigenous South African botanicals.
Skimmelberg
A producer located in the Cederberg region that provides rooibos ingredients and prioritizes environmental conservation on its land.
The details
The company sources its rooibos from Skimmelberg, a producer that dedicates more than 90% of its land to conservation efforts. Monatea produces two primary product lines, featuring both a zero-sugar range and a lightly sweetened version.
Timeline
October 29, 2026: Official publication date of the business update.
Culture Shift
The brand aligns with the global trend of consumers seeking healthy alternatives to traditional sodas. This follows the World Health Organization's recommendation to reduce free sugar intake to below 5% of total energy.
Consumers in the new expansion markets can expect to find the beverages at select retail locations and digital storefronts. The brand provides a calorie-controlled option for those looking to manage their daily intake of sweeteners.
The takeaway
Choosing beverages that prioritize natural botanicals over high sugar content can significantly lower caloric intake during daily routines. Consumers should check product labels for certification markings to ensure the items meet specific dietary requirements.
Further reading
For more on evolving global consumption habits, visit the Tea section.
Source note: This article includes information reported by CapeTown ETC.
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