Viaplay Secures FIS World Skiing Championship Rights
The broadcasting group gains rights to cover championship events in 2027 and 2029.
Updated on Oct. 27, 2026 in Skiing
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Viaplay Sweden has finalized a broadcasting agreement with the International Ski and Snowboarding Federation. The deal grants rights to cover major skiing championships scheduled for 2027 and 2029.
Why it matters
This partnership ensures comprehensive media coverage for upcoming international skiing events across various disciplines. It establishes the broadcast framework for audiences to follow these premier athletic competitions.
The agreement covers FIS World Championships in 2027 and 2029, spanning cross-country, alpine, and freestyle skiing disciplines. These events will take place across four host nations: Sweden, Finland, Switzerland, and Norway.
The players
Viaplay
This international streaming and broadcasting company focuses on sports and entertainment content across the Nordic and European markets.
International Ski and Snowboarding Federation
Also known as FIS, this governing body oversees various international snow sports disciplines and organizes world-level championships.
The details
Viaplay Sweden will broadcast events originating from Falun, Sweden, and Crans-Montana, Switzerland, in 2027. Coverage continues in 2029 with competitions held in Lahti, Finland, and Narvik, Norway.
Timeline
The 2027 World Skiing and Alpine World Championships will take place in 2027.
The 2029 World Skiing and Alpine World Championships will take place in 2029.
Season Trajectory
This deal secures long-term broadcast stability for the FIS World Skiing Championships, which serves as the pinnacle of global competitive skiing. By locking in coverage through 2029, the network creates a consistent viewing destination for the sport during major biennial championship cycles.
Viewers can expect centralized access to the 2027 and 2029 championship events across cross-country, alpine, and freestyle categories via Viaplay platforms. This agreement dictates where fans will watch these specific events, replacing the uncertainty of localized or piecemeal broadcasting rights.
The takeaway
Securing long-term media rights ensures that major international sporting events have a consistent home for global audiences. Fans should monitor official broadcast schedules as the host nations prepare for the upcoming 2027 events.
Further reading
Find more coverage of international competitions in the Skiing section.
Source note: This article includes information reported by Telecompaper.
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