From Now Partners With FuturePlus for Sustainability Audits
The partnership provides independent verification of environmental claims for businesses under new EU standards.
Updated on Oct. 20, 2026 in Organic Food
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Sustainability consultancy From Now is joining forces with FuturePlus to offer third-party auditing services for businesses. This collaboration aims to provide independent assurance for sustainability credentials amidst rising corporate scrutiny.
Why it matters
The partnership directly responds to stricter EU mandates requiring companies to substantiate environmental claims and sustainability labels. With increased regulatory pressure, businesses now require third-party verification to meet compliance standards for their green credentials.
EU regulations mandating the substantiation of environmental claims saw member states reach a transposition deadline on 27 March 2026. The new measures officially became applicable across the region on 27 September 2026.
The players
From Now
This sustainability consultancy is part of the emc3 Collective and provides independent auditing services.
FuturePlus
This organization operates a sustainability platform that partners with consultancies for third-party verification.
Lore Group
This entity was the subject of the first independent sustainability audit conducted by From Now.
The details
From Now auditors, who hold ISEP and CQI and IRCA certifications, will assess FuturePlus clients against IMPACT CERTIFIED scheme requirements to provide formal external assurance. The firm has already completed its first independent audit for the Lore Group.
Timeline
27 March 2026: Deadline for EU Member States to transpose the Empowering Consumers for the Green Transition Directive.
27 September 2026: Effective date for the new EU Directive measures regarding sustainability claims.
Culture Shift
The partnership follows the implementation of the Empowering Consumers for the Green Transition Directive, which forces a shift away from unsubstantiated corporate marketing. Companies are moving toward rigorous third-party auditing to align with these new legal expectations.
Consumers can expect more transparent and verified sustainability labels on products as businesses adopt these new audit standards. These changes help shoppers distinguish between genuine environmental efforts and unsubstantiated claims.
The takeaway
Businesses should prioritize formal third-party audits to remain compliant with evolving regional green-labeling regulations. Maintaining high documentation standards allows companies to mitigate legal risks while building greater consumer trust.
Further reading
Learn more about evolving industry verification standards in our Organic Food section.
Source note: This article includes information reported by Conference_News.
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Do you trust corporate sustainability claims more when they are verified by an independent auditor?
