Mexico Increased Raspberry and Blackberry Production
Higher production volumes are helping to meet growing household demand for fresh berries this fall.
Updated on Oct. 14, 2026 in Organic Food
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Mexico has increased production volumes of raspberries and blackberries to capitalize on rising household interest in the fruit. These gains come as global supply chains navigate higher labor and fuel costs.
Why it matters
The rise in production provides retailers with more opportunities to promote berries during the fall season. Breeders are working to mitigate production risks while retailers adapt packaging to better reach various household sizes.
Mexico is currently driving production growth for raspberries and blackberries to counter supply instability. While these volumes rise, South American blueberry production faces a lighter crop outlook due to El Niño impacts.
The players
Naturipe Farms
This organization is a leading grower and marketer of fresh berries that maintains a presence at global industry exhibitions.
The details
Growers are utilizing advanced breeding and varietal development to improve quality and climate resilience, while retailers are offering diverse packaging sizes to accommodate shifting consumer habits. Increased trips per buyer and higher volume per trip for raspberries and blackberries reflect a sustained growth in retail demand.
Timeline
October 15, 2026: Naturipe Farms attends the IFPA Global Produce & Floral Show.
October 16, 2026: Naturipe Farms attends the IFPA Global Produce & Floral Show.
Fall 2026: Increased promotional opportunities for raspberries and blackberries.
Culture Shift
This trend represents a broader shift toward supply chain diversification to stabilize the availability of fresh produce against climate-related volatility. Increased production in Mexico reflects a strategic pivot as the global market moves away from reliance on weather-impacted South American regions.
Shoppers can expect a greater availability of raspberries and blackberries in local grocery stores throughout the fall months. These diverse packaging options from retailers allow households to purchase amounts that fit their specific weekly shopping budgets.
The takeaway
Consumers looking for better value should seek out larger pack sizes which are increasingly common during this high-production window. Monitoring seasonal berry supply trends can help families manage grocery costs more effectively throughout the year.
Further reading
Learn more about the evolving market for fresh produce at the Organic Food section.
Live Poll
Do you expect the cost of fresh produce at your local grocery store to increase soon?
