Landor Promoted James Withey to Global Executive VP
The branding agency has elevated veteran strategist James Withey to lead its global strategy team.
Updated on Oct. 8, 2026 in Business Strategy
Landor, a firm owned by WPP, has promoted James Withey to the position of Global Executive Vice President of Strategy. He will now lead the global strategy team and oversee strategy evolution across corporate, consumer, and experience disciplines.
Why it matters
The newly created role is designed to provide clients with deeper expertise by integrating different disciplines through shared standards and tools. It marks a significant shift in how the agency coordinates its global strategy offerings.
James Withey brings over 25 years of professional experience in brand strategy to his new executive role. His appointment follows his 2023 promotion to global executive strategy director and his return to Landor in 2021.
The players
James Withey
He is the newly appointed Global Executive Vice President of Strategy at Landor with over 25 years of branding experience.
Landor
This global branding agency is owned by WPP and specializes in corporate, consumer, and experience design.
Jane Geraghty
She serves as the Global CEO of Landor and oversees the firm's executive leadership team.
Amal Attalah
She is a senior leader at Landor to whom the new Executive Vice President of Strategy reports.
WPP
This is a multinational communications, advertising, public relations, technology, and commerce holding company that owns Landor.
The details
Withey will report to Global CEO Jane Geraghty and Amal Attalah as he oversees the evolution of strategy across the agency's disciplines. This appointment is the latest milestone in Withey's tenure at Landor, which spans from 2001 to 2011 and resumed in 2021.
Timeline
James Withey worked at Landor between 2001 and 2011.
Withey returned to Landor in 2021.
Withey became global executive strategy director in 2023.
Jane Geraghty was appointed as Global CEO of Landor in March 2026.
Landor announced the promotion of James Withey on October 8, 2026.
Market Landscape
This promotion follows the appointment of Jane Geraghty as Global CEO of Landor in March 2026, signaling a new executive structure for the firm. The move reflects a broader industry trend of centralizing strategy expertise to better compete in integrated branding and design markets.
Clients of the agency can expect more streamlined service offerings as strategy disciplines are unified under a single leadership umbrella. This restructuring aims to simplify access to specialized branding tools and research standards for global accounts.
The takeaway
Large agencies are increasingly consolidating strategy roles to offer clients a more cohesive, multi-disciplinary approach to brand development. Integrating various research and digital streams allows firms to provide more actionable insights to their global partners.
Further reading
For more updates on leadership shifts within the industry, explore our Business Strategy section.
Source note: This article includes information reported by Campaign Middle East.
