DStv Will Restructure African Broadcasting Packages in November
The provider will simplify offerings following the completion of its acquisition by Canal+.
Updated on Oct. 7, 2026 in Business Strategy
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DStv will begin a phased restructure of its broadcasting packages across African markets in November 2026. This move follows the July 10, 2026, completion of the KSh 390 billion acquisition of MultiChoice by Canal+.
Why it matters
Canal+ aims to reverse recent subscriber losses by simplifying product bundles and reducing entry-level costs for consumers. The company also intends to expand its reach by deploying 1,000 new sales representatives and subsidizing decoders.
MultiChoice reported 14.4 million subscribers at the end of its last fiscal year, while Canal+ recorded €122 million in acquisition synergies by June 2026. The acquisition was valued at approximately KSh 390 billion.
The players
DStv
DStv is a sub-Saharan African direct broadcast satellite service owned by MultiChoice.
Canal+
Canal+ is a French film and television studio and broadcaster that operates as a major media conglomerate.
MultiChoice
MultiChoice is an African media company that provides satellite television services across the continent.
LicenseCo
LicenseCo is the entity created to hold the South African broadcasting licences transferred from MultiChoice.
The details
Following the acquisition, Canal+ shut down the Showmax streaming service and migrated its content to DStv Stream. Additionally, MultiChoice transferred its South African broadcasting licences to a new entity known as LicenseCo.
Timeline
June 2026: Canal+ reported €122 million in acquisition synergies.
July 10, 2026: Canal+ completed the acquisition of MultiChoice.
November 2026: DStv package restructure begins across African markets.
Market Landscape
This move represents a significant consolidation in the African pay-TV market as Canal+ integrates its operations to compete more effectively. It positions the company to aggressively capture market share by streamlining its complex tiered offerings into a more consumer-friendly format.
Subscribers should watch for individual notifications regarding migration arrangements to their new packages. Users may see reduced entry-level costs as the company introduces simplified bundles across the region.
The takeaway
The move signals a major strategic shift toward product simplification to attract a broader customer base in competitive emerging markets. Consumers are encouraged to review their current subscriptions as new pricing and service levels are phased in over the coming months.
Further reading
Learn more about the latest shifts in Business Strategy.
Source note: This article includes information reported by Tuko.co.ke - Kenya news..
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