BASF Will Showcase Agricultural Innovations in October 2026
The company plans to present its latest vegetable seeds, biological solutions, and digital farming platforms in Spain.
Updated on Oct. 5, 2026 in Organic Food

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BASF will exhibit its range of agricultural products and digital tools at the upcoming Fruit Attraction event in October 2026. The presentation will highlight advancements in crop resistance, pest management, and data-driven farming intelligence.
Why it matters
By integrating digital and biological solutions, BASF aims to assist growers in fostering integrated pest management and residue reduction. These advancements also help improve operational efficiency and decision-making for agricultural producers worldwide.
BASF offers specialized bioinsecticides such as Rak Tuta and biofungicides like Serifel, alongside the Green Queen artichoke variety. The company also supports growers with the Agrigenio decision support system and XARVIO agronomic intelligence.
The players
BASF
This global chemical and agricultural company produces a wide array of vegetable seeds, biosolutions, and digital farming tools.
The details
The exhibit will focus on tomato varieties resistant to tomato brown rugose fruit virus, which is a critical concern for producers. Additionally, the company will showcase its BioSolutions range and digital platforms that integrate climatic and agronomic field data.
Timeline
BASF will participate in the Fruit Attraction trade event in October 2026.
Culture Shift
The agricultural sector is undergoing a shift toward precision farming, moving away from manual crop monitoring and toward systems like the XARVIO agronomic intelligence platform. This evolution reflects a broader movement toward sustainable, data-driven food production models.
These advancements allow growers to implement more precise pest management and reduce the use of chemical residues in their crops. Ultimately, the adoption of these digital tools can lead to more efficient farm operations and potentially more consistent vegetable yields.
The takeaway
Growers looking to modernize their operations can increasingly rely on integrated digital platforms to manage field data and climatic variables. Prioritizing biological pest management remains a key strategy for those looking to meet modern sustainability standards.
Further reading
Learn more about sustainable farming practices in the Organic Food section.
More information
For more information on these technologies, visit the BASF corporate website.
Source note: This article includes information reported by Freshplaza.
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