Timex Released New Looney Tunes M79 Automatic Watch

The limited-edition timepiece features an iconic design and self-winding movement.

Updated on Oct. 1, 2026 in Accessories

Bold vector editorial illustration of a stainless steel automatic wristwatch on a display stand, representing a luxury consumer product launch.
Timex launched a new limited-edition automatic wristwatch featuring a collaborative dial design and stainless steel bracelet, expanding its M79 collection. AI Illustration. Upload story photo >

Live Poll

Would you pay a premium price for a limited-edition branded watch?

Timex has launched the Looney Tunes M79 automatic watch, a new model that brings the classic cartoon characters to the brand's popular M79 collection. The watch features a unique dial design inspired by the Looney Tunes franchise.

Why it matters

This release expands the partnership between the heritage watchmaker and the animation brand, offering fans of Looney Tunes a functional mechanical timepiece. It builds on previous collaborative launches like the 2026 Space Jam collection.

The watch features a 40mm stainless steel case, water resistance up to 50 meters, and a self-winding automatic movement visible via an exhibition back. It is currently available for 35,995 rupees in India, 310 pounds in the UK, and $405 in the US.

The players

Timex

Timex is a heritage American watch manufacturer that produces a wide range of affordable and mechanical timepieces.

Looney Tunes

Looney Tunes is a long-running series of animated short films produced by Warner Bros. featuring characters like Bugs Bunny.

H.Samuel

H.Samuel is a British high street jewelry and watch retailer.

END. Clothing

END. Clothing is a global retailer specializing in high-end fashion and lifestyle products.

The details

The dial highlights Bugs Bunny and features a distinctive carrot-shaped second hand. The timepiece is secured with a stainless steel bracelet equipped with quick-release spring bars and a butterfly deployant clasp.

Timeline

  1. May 2026 marked the debut of the Space Jam x Q Timex.

  2. October 1, 2026, was the official release date for the Looney Tunes M79 model.

Culture Shift

The introduction of the Looney Tunes M79 aligns with the broader trend of brands leveraging 90s nostalgia to drive interest in mechanical horology. By merging classic animation motifs with the M79 series, the company maintains its position in the competitive lifestyle watch market.

Consumers interested in the model should note that retail pricing is set at 35,995 rupees in India, 310 pounds in the UK, and $405 in the US. The quick-release spring bars allow for simple strap changes, offering flexibility for daily wear.

The takeaway

Mechanical watch collaborations often serve as entry points for fans to begin collecting automatic timepieces. Collectors should consider the price variance across different international markets when planning their purchase.

Further reading

Explore more unique timepiece designs on our Accessories page.

Source note: This article includes information reported by Notebookcheck.

Live Poll

Would you pay a premium price for a limited-edition branded watch?