Madison Has Secured iGPSPORT Distribution Rights
The distributor will now supply iGPSPORT bike computers and lighting products across the UK and Ireland.
Updated on Oct. 1, 2026 in Cycling
Live Poll
Are you currently planning to purchase new cycling technology for your bike?
Madison has become the exclusive distributor of iGPSPORT products for the UK and Republic of Ireland markets. Specialist retailers can now access a wide range of GPS computers, sports watches, and smart lighting solutions through the distributor.
Why it matters
This partnership expands the availability of iGPSPORT cycling technology to the specialist retailer network in the UK and Ireland. It enables local shops to stock and demonstrate a variety of performance-focused bike computers and safety lights.
Madison will stock five GPS bike computers priced from £39.99 to £219.99, alongside a sports watch retailing at £199.99. The new lighting range includes smart front lights offering 500 to 1,800 lumens priced between £29.99 and £79.99.
The players
Madison
Madison is a prominent distributor of cycling components and accessories that serves a vast network of specialist retailers.
iGPSPORT
Founded in 2012, iGPSPORT is a technology company that specializes in manufacturing GPS-enabled cycling computers and smart safety lights.
The details
Madison makes these products available to its specialist retailer network, which can now use compact countertop displays to showcase the technology. The inventory includes a radar rear light priced at £79.99 to complete the safety equipment lineup.
Timeline
iGPSPORT was founded in 2012.
The distribution announcement was published on October 1, 2026.
Season Trajectory
This deal shifts the competitive balance for tech accessories in the UK by centralizing supply through one of the region's largest distributors. It streamlines how independent cycling retailers procure performance data tools and safety gear during the current season.
Retailers will gain access to a wider variety of GPS bike computers with price points ranging from £39.99 to £219.99. Customers can now expect to find iGPSPORT devices and radar-equipped safety lights at more local specialist shops.
The takeaway
This distribution deal highlights the increasing integration of GPS technology and smart safety features into everyday cycling gear. Riders should keep an eye on local inventory as these devices become more readily available in the specialty retail market.
Further reading
For more information on the latest gear and industry news, visit the Cycling section.
More information
To view the full inventory and technical specifications, visit the Madison B2B product range.
Source note: This article includes information reported by BikeBiz.
Live Poll
Are you currently planning to purchase new cycling technology for your bike?
