Clara Boissonnas Will Lead Pucci Starting 2027
LVMH has appointed the veteran executive to serve as the new CEO of the Italian fashion house.
Updated on Oct. 1, 2026 in Accessories
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Starting January 1, 2027, Clara Boissonnas will take over as the CEO of Pucci. She will transition into the leadership role following the departure of current head Saar Debrouwere.
Why it matters
The appointment signals a major leadership transition for the luxury brand as it looks to its next chapter under LVMH. Boissonnas will report directly to Pietro Beccari as she assumes control of the house.
Saar Debrouwere concludes a 4-year tenure at the brand after previously spending 8 years at Acne Studios. The incoming CEO is an alumna of the HEC Paris business school.
The players
Clara Boissonnas
She is an experienced luxury executive and HEC Paris graduate who will lead Pucci starting in 2027.
Saar Debrouwere
She is the outgoing head of Pucci who joined the brand in 2022 after an eight-year career at Acne Studios.
Pietro Beccari
He is an LVMH executive to whom the new CEO will report in her upcoming role.
LVMH
This is a French multinational luxury goods conglomerate that owns and operates the fashion house Pucci.
Pucci
This is an Italian luxury fashion house known for its distinct prints and designs.
The details
Boissonnas brings extensive industry experience, having started her career at Louis Vuitton in 2002 and serving as accessories director at Lanvin in 2006. She later held a strategy role at Kering before returning to Louis Vuitton in 2017 as product director for women's leather goods.
Timeline
2002: Clara Boissonnas began her career at Louis Vuitton.
2006: Boissonnas became accessories director at Lanvin.
2016: Boissonnas joined Kering as a director.
2022: Saar Debrouwere joined Pucci.
January 1, 2027: Boissonnas starts as CEO of Pucci.
Culture Shift
This appointment follows the established LVMH executive rotation strategy of placing seasoned internal veterans in leadership roles across its portfolio. The move reflects a broader trend of luxury groups prioritizing internal talent development to maintain brand consistency.
The leadership change may influence the future creative direction and product availability for the brand's global customer base. Shoppers should watch for potential adjustments to the label's seasonal accessory collections following the transition.
The takeaway
Leadership changes at the helm of major fashion houses often signal a strategic pivot in design or market positioning. Consumers and industry followers should monitor upcoming collections to see how the new leadership influences the brand's aesthetic direction.
What happens next
LVMH is expected to provide an update regarding the next professional role for Saar Debrouwere within the corporate group at a later date.
Further reading
For more news on luxury branding, explore the Accessories section.
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