SKIMS and Ludovic de Saint Sernin Unveiled Collection
The brands have launched a joint campaign featuring Kim Kardashian and Ludovic de Saint Sernin.
Updated on Sept. 30, 2026 in Fashion
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SKIMS and designer Ludovic de Saint Sernin have officially debuted a collaborative fashion collection. The campaign was photographed by Steven Klein and features both the SKIMS founder and the Paris-based designer.
Why it matters
This partnership merges the technical fabrication expertise of SKIMS with the signature sensual aesthetic of Ludovic de Saint Sernin. It represents a strategic alliance between a global shapewear leader and an independent luxury designer.
The collection features technical fabrication mixed with a sensual design language. Specific pieces were previewed by the brand during its flagship opening event in London.
The players
SKIMS
SKIMS is a shapewear and clothing brand co-founded by Kim Kardashian known for its focus on inclusivity and technical fabric design.
Ludovic de Saint Sernin
Ludovic de Saint Sernin is a Paris-based luxury fashion designer recognized for his eponymous brand that emphasizes fluidity and sensuality.
Kim Kardashian
Kim Kardashian is an American media personality, businesswoman, and the co-founder of the shapewear company SKIMS.
Steven Klein
Steven Klein is a renowned American fashion photographer and filmmaker who has worked on high-profile campaigns for major global brands.
The details
The campaign for the new collection features imagery lensed by photographer Steven Klein. The designs utilize technical fabrications to maintain the aesthetic identity of both brands.
Timeline
September 18, 2026: The collection previewed at the brand's London flagship opening.
September 30, 2026: The collaborative campaign was officially unveiled.
Culture Shift
This collaboration follows the long-standing industry pattern of luxury-mass market partnerships designed to merge high-fashion credibility with high-volume retail infrastructure. It demonstrates the continued viability of co-branded releases to drive consumer interest in a crowded market.
Shoppers can expect to see the collaborative items featured in marketing channels and potentially at flagship retail locations. The collection may influence personal style choices regarding technical fabrics and sensual silhouettes this season.
The takeaway
Collaborative collections remain a primary vehicle for brands to refresh their identity and capture new audiences. Consumers interested in these limited releases should monitor official brand channels for specific drop dates and availability.
Further reading
Explore more industry trends and designer partnerships in the Fashion section.
Source note: This article includes information reported by MR Magazine.
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