Omega Added New James Bond Seamaster Watch
The luxury watchmaker has unveiled a new addition to its iconic 007-themed timepiece collection.
Updated on Sept. 30, 2026 in Jewelry

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Omega has quietly listed a new James Bond Edition Seamaster Diver 300M on its official website. The timepiece expands the brand's long-standing connection to the cinematic franchise.
Why it matters
This release continues Omega's strategic use of the James Bond property to maintain visibility for its core diver watch line. It provides fans of the series and watch collectors with a new iteration of a highly recognizable model.
The new James Bond Edition Seamaster Diver 300M, identified by reference code 210.30.42.20.03.004, features a steel-on-steel configuration and a blue aluminum dial. The watch measures 14.23mm in thickness.
The players
Omega
Omega is a luxury Swiss watchmaker that has maintained a formal partnership with the James Bond film franchise since the 1990s.
The details
The watch appears on the brand's official site under the James Bond Edition designation. It utilizes the classic Diver 300M architecture while incorporating specific design elements associated with the 007 branding.
Timeline
Omega listed the new watch on its official website on September 30, 2026.
Culture Shift
The release of this timepiece follows the Seamaster Diver 300M platform, marking a continuation of the brand's long-standing connection to cinematic icons. This move reflects the broader luxury trend of leveraging nostalgia and established franchise partnerships to sustain consumer demand.
The new watch listing invites enthusiasts to monitor official retail channels for forthcoming availability and pricing updates. Those interested in the specific aesthetic should note the steel-on-steel build and 14.23mm thickness before making future purchasing decisions.
The takeaway
Collectors should monitor the Omega website for official pricing information as it becomes available. Prospective buyers should compare this 14.23mm model against other Diver 300M variants to ensure it fits their preferred wearing style.
Further reading
Explore the latest developments in luxury horology by visiting our Jewelry section.
Source note: This article includes information reported by Gear Patrol.
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