Idea Factory Has Launched IFChronicle Brand
The publisher unveiled its new visual novel brand alongside the crime suspense game ICONOLOGY.
Updated on Sept. 30, 2026 in Board Games
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Idea Factory has launched a new visual novel brand named IFChronicle. The label introduced its debut project, a crime suspense adventure game titled ICONOLOGY.
Why it matters
The brand expansion marks a strategic shift for Idea Factory as it targets the visual novel market. The label focuses on narratives involving complex criminal investigations and supernatural elements.
The upcoming game ICONOLOGY will be available on Nintendo Switch and PC via Steam. The title features language support for English, Japanese, Traditional Chinese, and Simplified Chinese.
The players
Idea Factory
This Japanese video game developer and publisher is known for creating specialized gaming titles and expanding its brand portfolio.
Makoto Fukami
He is a prominent scenario writer recognized for his contributions to various crime and suspense-themed narratives in the entertainment industry.
Haruho Tsubakiya
She is the protagonist of ICONOLOGY who works as a Special Investigator for the Experimental Task Force.
The details
ICONOLOGY is a crime suspense adventure written by Makoto Fukami that follows protagonist Haruho Tsubakiya. Recruited by the Experimental Task Force in Tokyo, Tsubakiya uses a device called the White Cube to turn suspect thoughts into cognitive paintings to solve brutal crimes.
Timeline
Idea Factory announced the IFChronicle brand and ICONOLOGY on September 30, 2026.
Roadmap
This game launch follows the industry trend of utilizing the Steam digital distribution platform to reach a global audience of visual novel enthusiasts. The move positions the new brand to capitalize on the growing demand for interactive suspense titles across both console and PC markets.
Fans of crime suspense games can expect to access the title on both PC and Switch upon its release. The inclusion of multi-language support ensures the game is accessible to an international player base.
The takeaway
The creation of IFChronicle demonstrates a growing focus on high-concept storytelling within the gaming sector. Players should expect more niche, narrative-driven titles as the company aims to establish this new brand in the competitive crime suspense market.
Further reading
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