NTT DATA Launched Intact Sustainability Initiative
The technology services provider has unveiled a new program centered on environmental preservation and stewardship.
Updated on Sept. 29, 2026 in Adventure Travel
Live Poll
Do you trust that large corporations prioritize meaningful environmental action over their public image?
NTT DATA has officially launched its Intact, intelligent action sustainability initiative to translate corporate commitments into practical efforts. The program will kick off with an Antarctic expedition in November 2026 led by explorer Robert Swan.
Why it matters
The initiative aims to address the preservation of fragile ecosystems by combining corporate resources with technological solutions. It provides a framework for organizations to move beyond theoretical goals toward active stewardship in remote global locations.
NTT DATA is a $30+ billion revenue firm serving 75% of the Fortune Global 100 that operates with an annual $3 billion R&D investment. The inaugural expedition will take place aboard the Magellan Explorer, traveling to the Antarctic Peninsula.
The players
NTT DATA
This global business and technology services provider generates over $30 billion in annual revenue.
Robert Swan
An explorer who has walked to both the North and South Poles, he was awarded an OBE by Queen Elizabeth II in 1995.
The details
Twelve employees will travel to the Antarctic Peninsula to participate in the final expedition personally led by Robert Swan, who was appointed as NTT DATA's Sustainability Ambassador in 2025. Participants will place and remove an open-frame flag on the ice to symbolize a commitment to leaving fragile environments untouched.
Timeline
Robert Swan led a team to the South Pole in 1986.
NTT DATA began working with Robert Swan in 2022.
NTT DATA named Swan Sustainability Ambassador in 2025.
NTT DATA announced the initiative on September 29, 2026.
The Antarctic expedition is scheduled for November 25 to December 2, 2026.
Travel Outlook
This Antarctic mission follows a long history of polar exploration established by Robert Swan's 1986 900-mile walk to the South Pole. The current initiative marks a departure from traditional exploration by focusing on active stewardship rather than solely on endurance records.
The initiative's focus on the open-frame flag symbol highlights the importance of 'leave no trace' principles for travelers visiting remote regions. Participants and observers can anticipate the expansion of this preservation model to other global locations following the pilot program.
The takeaway
Translating sustainability commitments into tangible field actions serves as a model for corporate responsibility in fragile environments. Organizations can implement similar frameworks by integrating field-level stewardship programs into their broader environmental strategy.
Further reading
Learn more about conservation-focused expeditions in our Adventure Travel section.
Live Poll
Do you trust that large corporations prioritize meaningful environmental action over their public image?
