Altenar and Pragmatic Solutions Extended Tech Partnership
The companies have maintained a three-year collaboration to provide integrated sportsbook and account management software.
Updated on Sept. 28, 2026 in Software
Live Poll
Do you believe long-term business partnerships are the most effective way to scale a company?
Altenar and Pragmatic Solutions began their technology collaboration in 2023, creating an integrated stack used by operators globally. This infrastructure allowed brands like DAZN BET and EstrelaBet to launch and scale their services across multiple regulated jurisdictions.
Why it matters
The partnership aims to offer sportsbook operators greater stability, flexibility, and scalability. By combining these systems, companies can more efficiently navigate complex localized regulatory requirements in new markets.
The integrated stack combines Altenar sportsbook software with Pragmatic Solutions PAM infrastructure. This system supports operations across Canada, Brazil, and various European nations.
The players
Altenar
This provider specializes in sportsbook software and gaming solutions for regulated markets.
Pragmatic Solutions
The company develops player account management infrastructure for the global gambling industry.
DAZN BET
This sports betting brand leverages integrated technology stacks to support its expansion in North America.
EstrelaBet
This operator provides sports betting services in international markets including Brazil.
The details
The technology allows operators to manage betting services while meeting specific regional compliance standards. DAZN BET utilized this stack for its launch in Ontario and Alberta, while EstrelaBet fully transitioned to the Altenar sportsbook in October 2023.
Timeline
The collaboration between Altenar and Pragmatic Solutions began in 2023.
EstrelaBet went live with the Altenar sportsbook in October 2023.
EstrelaBet operated under a new licensing regime throughout 2025.
The Tech Race
This collaboration mirrors the industry-wide trend toward modular iGaming platform architecture where operators prioritize integrated ecosystems. It marks a departure from legacy siloed systems, positioning these firms to compete in the expanding global digital betting landscape.
For the user, this integration means consistent betting interfaces and reliable account management services across different national platforms. It also reduces downtime during transitions between regional betting markets.
The takeaway
The successful integration of these systems highlights the increasing necessity for cross-border compatibility in the digital gambling sector. Operators that adopt modular, scalable technology stacks are better equipped to handle rapid regional expansion.
Further reading
Learn more about the latest industry trends in the Software section.
Source note: This article includes information reported by Yogonet.
Live Poll
Do you believe long-term business partnerships are the most effective way to scale a company?
