Anteprima Unveiled Spring/Summer 2027 Collection
Designer Izumi Ogino showcased a new Alice in Wonderland-inspired collection in Milan.
Updated on Sept. 25, 2026 in Accessories
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Designer Izumi Ogino presented the Anteprima Spring/Summer 2027 collection in Milan, drawing heavy thematic inspiration from the world of Alice in Wonderland. The debut featured a variety of new designs and expanded global retail operations.
Why it matters
The collection reflects a shift toward combining classical literary themes with structural textile innovation. The expansion into new markets underscores a strategic move to broaden the brand's international retail footprint.
The collection incorporates cotton, viscose, and fusible nylon, utilizing thermo-laminated pointelle lace for structure. The signature Wirebag accessory has been updated to feature new ruffled detailing.
The players
Izumi Ogino
She is the designer behind the Anteprima brand who previously launched a shoe collection two decades ago.
Anteprima
This is a fashion label that is currently expanding its global retail presence through new store openings in Asia.
The details
The designs utilize custom yarns and a specialized coating technique to create a distinct, structured effect. This latest presentation builds on Ogino's design history, which dates back to her original shoe collection launch 20 years ago.
Timeline
Designer Izumi Ogino introduced her original shoe collection 20 years ago.
The Spring/Summer 2027 collection was presented in Milan on September 25, 2026.
Culture Shift
The brand is following a broader industry trend of luxury labels aggressively targeting Asian markets for growth. This expansion mirrors the wider shift of major fashion houses prioritizing retail physical presence in China and Thailand to capture regional demand.
Customers in Thailand and Shanghai will gain direct access to the new collection through recently opened store locations. Shoppers elsewhere should anticipate that the brand's continued expansion will eventually increase product availability in major markets like Taipei.
The takeaway
The collection demonstrates how designers are leveraging classical inspiration to drive innovation in high-end materials. Consumers should keep an eye on Anteprima's retail expansion map as the brand increases its footprint in key Asian cities.
Further reading
For more on the latest trends in luxury goods, visit Accessories.
Source note: This article includes information reported by FashionNetwork.
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