The Affluent Traveler Collection Has Expanded Portfolio
The luxury travel brand reported surging sales and added new properties to its global network.
Updated on Sept. 25, 2026 in Cruises
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The Affluent Traveler Collection has seen significant growth in luxury bookings, with ocean cruise sales rising 31 percent year over year. The company also expanded its global partner portfolio, adding 97 new hotel properties.
Why it matters
Affluent travelers are increasingly prioritizing personalized experiences and seeking expert guidance for high-end vacations. This shift has driven double-digit growth across multiple luxury cruise and resort sectors.
Luxury guided partner spend per guest currently averages $20,800, while the company maintains a portfolio of 1,400 hotels across 90 countries. Meanwhile, the OnLocation program now covers 100 countries following recent expansions.
The players
The Affluent Traveler Collection
This is a luxury travel organization that provides curated experiences and professional guidance for high-net-worth individuals.
The details
The organization hosted over 250 agency owners and advisors at a symposium to discuss these trends and operational growth. ATC has also significantly scaled its OnLocation program to incorporate 50 new destination management companies across various international regions.
Timeline
Annual leisure travel spending for top earners increased throughout 2022.
The ATC symposium was held in September 2026.
The luxury travel sector expects significant booking growth for 2027.
Travel Outlook
The global luxury travel market is currently valued at $1.6 trillion and is projected to reach $3 trillion by 2033. This expansion follows a broader industry trend where high-end travelers are shifting their spending toward personalized, expert-led luxury experiences.
Travelers planning luxury getaways for 2027 should note that bookings are pacing 40 percent ahead of previous trends, suggesting earlier booking windows are required to secure preferred suites. Additionally, consumers can expect an average increase of 10 percent in daily cruise prices compared to last year.
The takeaway
The sustained rise in luxury travel spending indicates a long-term shift toward experiential high-end tourism. Consumers should prioritize working with specialized advisors to navigate rising prices and limited availability in the luxury market.
Further reading
For more insights into high-end maritime travel, visit our Cruises section.
More information
For more details on luxury itineraries, visit The Affluent Traveler official website.
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Is now a good time to increase your personal spending on luxury travel experiences?
