Influencer Project Horror Trailer Was Released
Icon Film Distribution shared a first look at the upcoming found footage horror film.
Updated on Sept. 22, 2026 in Horror
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Icon Film Distribution released the trailer for The Influencer Project, a new horror film directed by Mike Nybroe. The story follows a lifestyle influencer on a journey to Copenhagen.
Why it matters
The project reunites key creative talent behind the foundational found footage genre to explore modern themes of digital fame. It highlights the shifting focus of horror narratives toward contemporary social media obsession.
The film marks a collaboration between producers Eduardo Sánchez and Gregg Hale, the duo responsible for the 1999 found footage landmark The Blair Witch Project.
The players
Mike Nybroe
He is the director of the upcoming horror film The Influencer Project.
Eduardo Sánchez
He is a producer of the film and famously co-created the 1999 horror hit The Blair Witch Project.
Gregg Hale
He is a producer of the film known for his work in the horror and found footage genres.
Chiara King
She stars in the film as a lifestyle influencer whose trip to Copenhagen turns into a horror scenario.
Icon Film Distribution
This organization is responsible for the distribution and marketing of the new horror title.
The details
The narrative follows a prominent lifestyle influencer, played by Chiara King, who travels to Copenhagen with a documentary crew. What begins as an exploration of her public life quickly devolves into a terrifying experience involving an unknown stalker.
Timeline
September 22, 2026: The official trailer for the film was released.
Industry Dynamics
The production capitalizes on the enduring popularity of the found footage format, a genre that revolutionized low-budget filmmaking decades ago. Studios continue to leverage this style to create intimate, high-stakes narratives that resonate with modern digital-age anxieties.
The trailer release signals that the film is moving into the next phase of its promotional cycle ahead of its upcoming debut. Interested viewers can monitor Icon Film Distribution for announcements regarding specific theatrical or streaming availability.
The takeaway
The transition of social media fame into a horror premise reflects a broader shift toward integrating modern digital habits into classic storytelling archetypes. Audiences can look forward to seeing how these contemporary tropes interact with the raw intensity of the found footage style.
Further reading
Explore more cinematic developments in our Horror section.
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Do you believe it is possible to maintain personal privacy while pursuing a career as an influencer?
