Snapchat Added AI Features to Lens+ Tier
The platform has rolled out new tools that allow users to generate music and transform photos using artificial intelligence.
Updated on Sept. 21, 2026 in Artificial Intelligence
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Snapchat has introduced several new AI-powered tools for its Lens+ subscription tier, including features that turn chat messages into songs and fix photo imperfections. The update aims to integrate generative AI more deeply into private, friend-to-friend communications.
Why it matters
By adding these capabilities, Snapchat seeks to provide subscribers with more creative ways to interact within their private chats. The expansion reflects a strategy to enhance the value of premium tiers through personalized AI tools.
The Lens+ tier costs $7.99 per month and now includes tools for restyling stickers and captions alongside AI-driven photo and audio generation. These features are available to the current global base of over 25 million Snapchat+ subscribers.
The players
Snap
Snap is a technology company known for developing the Snapchat platform and its various augmented reality and social communication features.
The details
Users can now utilize the Create Song tool to convert chat messages into musical tracks by selecting a genre. Additionally, the AI Photoshoot feature provides options to adjust imperfections, while AI Remix allows users to reimagine received Snaps as new replies.
Timeline
September 10, 2026: Snap launched the Snapchat Plans feature.
September 21, 2026: The company announced these new AI features for Lens+.
Coming weeks: Regional availability for the new features may vary.
The Tech Race
This integration follows the launch of Snapchat Plans on September 10, 2026, marking a significant expansion of the company's subscription-based ecosystem. It positions the platform to compete more directly in the crowded market for AI-enabled social media tools.
Subscribers can now access automated creative tools directly within their chat windows, streamlining how they personalize content and replies. These features provide immediate technical capabilities that previously required third-party editing software.
The takeaway
Users looking to engage with these features should ensure their app is updated to access the new generative AI tools as they roll out globally. Exploring the AI Remix and Create Song options can offer new ways to maintain creative engagement with friends on the platform.
Further reading
Discover more about how Artificial Intelligence is transforming social media platforms and communication tools.
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