Billions Signed Management Deal for Boy Group One8
The entertainment agency partnered with Avex Music Creative to oversee the Korean operations of the eight-member boy group.
Updated on Sept. 21, 2026 in Music — General
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Billions has secured a management contract with Avex Music Creative to support the Korean activities of the boy group One8. The collaboration aims to strengthen connections between the Japanese entertainment market and the group's global reach.
Why it matters
The partnership provides a structured framework for Billions to manage One8's domestic album releases and promotional efforts. By collaborating with Avex Music Creative, the firm intends to expand its influence within the Japanese market.
As of September 2026, the eight-member group One8 has achieved 79 million cumulative music platform streams and 320 million YouTube views. The group has also recorded 910 million cumulative plays on TikTok.
The players
Billions
Billions is an entertainment agency that manages music artists and oversees their promotional activities.
Avex Music Creative
Avex Music Creative is a Japanese entertainment company known for its extensive music production and artist management network.
One8
One8 is an eight-member boy group that has achieved significant global engagement on digital streaming and social media platforms.
Atlantic Music Group
Atlantic Music Group is a major record label that previously signed a global contract with One8.
The details
Billions will provide systematic support for the group's Korean activities, including future album releases and various promotional campaigns. This arrangement follows One8's global contract with Atlantic Music Group and the release of their mini album Gather.
Timeline
One8 released the single DSTM in 2025.
Engagement metrics for One8 were measured as of September 2026.
The partnership with Avex was officially announced on September 21, 2026.
Industry Dynamics
This deal aligns with the ongoing expansion of K-pop groups into the Japanese market to maximize regional influence. The move follows the broader industry trend of agencies securing specialized local management to facilitate regional expansion.
Fans of One8 can expect more streamlined access to Korean promotions and potential album releases under the new management structure. This partnership may also lead to expanded availability of group content within the Japanese and broader global markets.
The takeaway
Strategic international partnerships allow emerging groups to leverage local expertise for wider audience reach. Such deals often serve as a catalyst for artists to bridge gaps between different regional music markets.
Further reading
For more updates on talent management and industry partnerships, visit Music — General.
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