Florence Pugh Wore Archival Rodarte at Netflix Screening
The actress donned a vintage spring 2017 ensemble for an event promoting the upcoming East of Eden series.
Updated on Sept. 18, 2026 in Fashion
Florence Pugh attended a special screening for the Netflix series East of Eden while wearing a butter-yellow archival set from Rodarte. The outfit, styled by Rebecca Corbin-Murray, was selected to reflect the natural themes depicted in the production.
Why it matters
Pugh chose the vintage design specifically because the nature-inspired elements of the original runway look mirror the aesthetic and atmospheric themes of the upcoming series adaptation.
The East of Eden series adaptation consists of 7 parts and is based on the 1952 novel set in California's Salinas Valley between the 1800s and 1910s.
The players
Florence Pugh
Florence Pugh is an acclaimed actress known for her roles in major motion pictures and her influential red-carpet fashion choices.
Rebecca Corbin-Murray
Rebecca Corbin-Murray is a prominent celebrity stylist responsible for crafting the visual identity of high-profile actors.
Rodarte
Rodarte is a luxury fashion label founded by sisters Kate and Laura Mulleavy that is known for its intricate, nature-focused design aesthetic.
Netflix
Netflix is a global streaming entertainment service that produces and distributes original series and films to an international audience.
The details
The butter-yellow Rodarte ensemble featured a cropped button-up blouse paired with a high-waisted skirt. Pugh completed the look with silver pointy-toe heels and matching icy eyeshadow.
Timeline
September 15, 2026: Florence Pugh attended a screening for East of Eden.
October 1, 2026: East of Eden begins streaming on Netflix.
Industry Dynamics
This promotional event aligns with a growing trend of utilizing high-fashion archives to build anticipation for major literary adaptations in the competitive streaming landscape. By connecting runway aesthetics to historical source material, studios are increasingly leveraging celebrity style to anchor legacy narratives in contemporary pop culture.
Viewers can access the 7-part series on Netflix starting October 1, 2026. The shift toward high-profile promotional events signifies a broader strategy to increase visibility for streaming exclusives ahead of their official digital release.
The takeaway
Selecting archival pieces that mirror a story's themes can deepen the connection between promotional appearances and the underlying narrative. Viewers can apply this thematic approach to their own wardrobes by identifying garments that reflect the mood or setting of specific cultural events.
What happens next
The Netflix series East of Eden is scheduled to begin streaming for global audiences on October 1, 2026.
Further reading
For more on the intersection of celebrity style and high-end design, visit our Fashion section.
